Bold Bean Co
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GET TO KNOW: OUR BAKED BEANS
Oh yep. We went there. We have launched BAKED BEANS. And what we all know as this familiar comfort food, has been elevated into something like you've never tasted before. We're talking THREE incredible favours that are set to shake up your weekday brunch, lunch or dinner rotation. These aren't just any baked beans - they're for the lovers AND the haters - with a bold new twist on a beloved classic. Let's talk you through how we got here.. and get ready to fall in love with baked beans all over again.
A Bold and Brave New Venture
If you're new here, hi!, let's revert back to our mission: to make people OBSESSED with beans by giving them the BEST of beans. And we feel pretty confident that we've accomplished this with the mainstream varieties: The Queen Chickpea and The Queen Butter Bean.
But it’s time to take brave step into the world of beans to tackle THE BAKED. These are baked beans, but not as you know them. They're for the lovers AND the haters.
We’re not here to boujee up something that’s already working (hey Heinz 👋). All beans are great beans in our eyes, but we want to bring a new + exciting product to the convenience comfort food category, in a more nourishing but still DELICIOUS way.
These have been almost three years in the making, and now we’re ready to share them with the world.
Why Bold Bean Baked Beans?
You might be wondering, why baked beans, and why now?
Well, really the answer is simple: because it’s time for a change. For too long, baked beans have been confined to the back of the cupboard and not looked at something to feel particularly excited or indulged by. But we’re here to change that. We want our baked beans to feel super special and to make a meal time feel EXCITING.
We’ve reimagined what baked beans can be, crafting three exciting flavour packed jars that bring a fresh twist to the humble classic. We can promise they will still deliver on what baked beans are supposed to deliver on; COMFORT + NOSTALGIA. But elevated by quality, nutrition + TASTE to make eating baked beans something to look forward to.
Let’s talk about the elephant in the room: HEINZ. We know they’ve been the reigning champions of baked beans for, well, forever. But we’re not here to compete; we're here to celebrate AND to offer something different. Our baked beans aren’t about trying to outdo the OG classic; they’re about creating a NEW space in the baked bean world, one that’s all about innovation, bold flavours, and a fresh take on a classic. So yes, we know HEINZ will be a go-to for many —but we’re not afraid to shake things up a bit!
After all, isn’t it time for something new?
The Cooking process
The journey has been LONG, in fact three years in the making. And has been filled with countless team meetings, visits to our factories, taste tests and experimenting with flavours, textures, and cooking techniques to reach quality + taste PERFECTION.
We follow the same cooking method for all our jars. First we soak the beautiful beans, letting them become the big, BOLD beans that we know, then we make the tomato sauce with sofrito, tomato puree + chopped tomatoes - just like you would at home. But we've sourced the highest quality ingredients for this. We pride ourselves on using the finest Mediterranean tomatoes, sourced from different regions such as Spain and Italy, depending on the best harvest each year. This gives us the flexibility to always select the most delicious tomatoes for our sauce, ensuring consistent quality regardless of seasonal changes! Along with the finest olive oil from Spain + a pinch of brown sugar for the perfect balance of sweetness + acidity. Then each flavour is crafted to offer a twist on a beloved classic.
The Hero flavours
When launching something as HUGE as baked beans, we couldn't just bring you one flavour. No no.... Here we have THREE mega pots of flavour, packed into a small jar. Pretty impressive if you ask us.
Our Rich Tomato baked beans are a bold take on a old school favourite. We’ve elevated the classic tomato sauce to new heights. We've used creamy white beans simmered slowly with Mediterranean tomatoes and fragrant herbs to bring you a super rich and nostalgic pot of comfort. Serve with crusty buttery toast and grated cheddar if you fancy, or as a bean bowl with torn creamy mozzarella + fresh basil for a flavour sensation.
For those who like a bit of spice in their life, our Smoky Chilli Beans are a game-changer. We’ve taken the humble baked bean and turned up the heat, blending them with a spiced chipotle mix for a kick! These beans pack a punch but are balanced with that rich, savoury sauce that keeps you coming back for more. Not too overpowering but a perfect balance of heat and sweetness. Serve with a crispy fried egg, a sprinkling of feta + some fresh coriander for a perfect lunch.
Lastly, our Classic baked beans are a tribute to the original, but with a modern twist. With a subtle sweet but tangy sauce with notes of tamarind and apple cider vinegar, these beans are versatile enough to complement any meal. Whether you’re the purist who sticks to good old beans on toast with lashings of cheese, or someone who likes to get creative in the kitchen, the Classic is a must-have staple. Try these piled onto a jacket potato, add a knob butter + some fresh chives and DIG IN!
Created by a founder who hates baked beans...
"After THREE years of concept testing, perfecting recipes, sourcing the finest ingredients, and pouring in a whole lot of love, I am beyond excited to finally introduce to you our baked beans!
I must admit, I’ve actually never loved baked beans - they gave me the heebie-jeebies! But I was always jealous of that easy, store-cupboard meal that brings comfort, satisfaction and an excuse to have a load of melty cheese. I promise you I’ve done market research and all that jazz but, yes, I’ve essentially created something I desperately want myself.
I am so proud. Proud of the product, proud of my team for creating it, but also proud of all the future bean obsessives we will create with this range. Can’t wait to hear what you think!"
SO, however you liked to Baked bean, whether it's piled on to buttery toast, a steaming crispy jacket potato or just cold from the jar, we KNOW you're gonna love them.